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Shenzhen Stock Exchange Launches “Easy IR” Company-End APP

Date 25/09/2015

Shenzhen Stock Exchange (“SZSE”) has officially launched a mobile APP for “Easy IR” company end-users. With this mobile APP, listed companies can answer the questions raised by investor at any time, making communication “zero-distance” and “zero-timelag”. The “Easy IR” APP launched by SZSE puts the State Council’s requirement of “safeguarding the rights to know of medium and small investors” into practice. It is expected that it will draw the communication between listed companies and investors onto the “fast lane”.

Developed by SZSE, “Easy IR” is an Internet-based interactive investor relations service provided to all market players free of charge. The website version software was born in 2010 for the purpose of convenient, rapid and group communication between listed companies and investors. The number of questions raised by investors has been increasing steadily for the five years, especially when 2014 the investor-end APP was born. According to statistics, the questions on “Easy IR” totaled 1.461 million as of September 22 2015.

In order to increase the replying efficiency of listed companies and fulfill the continuous communication requirements of two sides, SZSE continued to optimize the “Easy IR” platform by visiting and collecting opinions from all parties and organizing listed companies to test its performance. Finally on August 2015, the company-end APP for “Easy IR” was finished and launched. The APP makes mobile officing possible for listed companies.

In the future, SZSE will continue to deepen the communication function of “Easy IR” based on information disclosure and to provide investors with quality services.