ETFGI reported today that assets ofUS$843.42 billion were invested in the ETFs industry in Japan at the end of July. During July the ETFs industry in Japan reported net inflows of US$3.39 billion, bringing year-to-date net inflows to US$2.65 billion, according to ETFGI's July 2026 Japanese ETFs and ETPs industry landscape insights report, the monthly report which is part of an annual paid-for research subscription service. ETFGI, is a 14 year old leading independent research and consultancy firm renowned for its expertise in subscription research, consulting services, 6 annual ETFGI Global ETFs Insights Summits, and ETF TV on global ETF industry trends. (All dollar values in USD unless otherwise noted)
Highlights
- Assets of $843.42 Bn were invested in the ETFs industry in Japan at the end of July, below the record high assets of $858.78 Bn in May 2026.
- Assets increased 18.4% YTD in 2026, going from $712.53 Bn at the end of 2025 to $843.42 Bn.
- Net inflows of $3.39 Bn in July 2026.
- YTD net inflows of $2.65 Bn are the ninth highest on record, while the highest recorded YTD net inflows are $51.53 Bn in 2020, the second highest recorded YTD net inflows are $43.57 Bn in 2018, and the third highest recorded YTD net inflows are $32.88 Bn in 2017.
- 1st month of net inflows.
- YTD 52 new ETFs have been launched by 12 providers, 1 ETF has closed.
“The S&P 500 declined slightly by 0.06% in July but remained up 10.14% year-to-date in 2026. Developed markets excluding the US gained 0.30% during July and were up 14.62% year-to-date, with Luxembourg (+12.10%) and Norway (+9.93%) posting the strongest gains among developed markets. Emerging markets fell 0.33% in July but remained up 9.40% year-to-date, while Taiwan (-7.80%) and Turkey (-5.91%) recorded the largest declines among emerging markets,” according to Deborah Fuhr, Managing Partner, Founder, and Owner of ETFGI.
Growth in assets in the ETFs industry in Japan as of the end of July
The ETFs industry in Japan had 448 products, with 471 listings, assets of $843.42 Bn, from 21 providers listed on 2 exchanges at the end of July.
ETF Issuers
Nomura Asset Management remained the largest ETF provider in Japan at the end of July with $365.26 billion in assets, accounting for 43.3% of the industry's assets. Amova Asset Management ranked second with $162.71 billion and a 19.3% market share, followed by Daiwa Asset Management with $156.61 billion and an 18.6% market share. The three largest ETF providers, out of 21 providers in Japan, accounted for 81.2% of total ETF industry assets, while the remaining 18 providers each held less than 9% market share.
Net flows
- ETFs listed in Japan gathered net inflows of $3.39 Bn in July 2026.
- Equity ETFs attracted net inflows of $2.22 Bn during July, bringing YTD net inflows to $77.56 Mn, a notable improvement from the $407.42 Mn in net outflows reported by equity ETFs at the end of July 2025.
- Fixed income ETFs recorded net outflows of $37.07 Mn in July, bringing YTD net outflows to $176.68 Mn, significantly lower than the $522.72 Mn in net outflows reported over the same period in 2025.
- Commodity ETFs experienced net outflows of $252.92 Mn during July, bringing YTD net inflows to $941.91 Mn, below the $1.42 Bn in net inflows gathered by the end of July 2025.
- Leveraged ETFs led inflows during the month with $1.65 Bn in net inflows, bringing YTD net inflows to $1.45 Bn, compared with net outflows of $1.36 Bn reported by the end of July 2025.
Substantial inflows can be attributed to the top 20 ETF's by net new assets, which collectively gathered $5.02 Bn in July. NEXT FUNDS Nikkei 225 Leveraged Index ETF (1570 JP) gathered $1.43 Bn, the largest individual net inflow.
Top 20 ETFs by net new assets July 2026: Japan
Source: ETFGI data sourced from ETF/ETP sponsors, exchanges, regulatory filings, Thomson Reuters/Lipper, Bloomberg, publicly available sources and data generated in-house. Note: This report is based on the most recent data available at the time of publication. Asset and flow data may change slightly as additional data becomes available.
Investors have tended to invest in Equity ETFs during July.
