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Bloomberg Launches Enterprise App Portal To Financial Markets - The Bloomberg App Portal Harnesses Third-Party Innovation To Broaden Customer Content

Date 13/11/2012

Today, Bloomberg executives unveiled the Bloomberg App Portal, a new platform that gives Bloomberg subscribers access to a range of specialty applications powered by data and news from the Bloomberg Professional service.

Applications on the Bloomberg App Portal are developed by software companies, financial institutions, academics and other third parties. The Bloomberg App Portal enables Bloomberg subscribers to enhance their user experience by adding specialty features and tools that complement those available on the Bloomberg Professional service.

Currently, there are more than 45 applications available on the Bloomberg App Portal across a variety of categories including, data analysis, news and research, portfolio management and risk analysis, valuation and pricing, data visualization and technical analysis. Institutional clients can also use the Bloomberg App Portal to deploy proprietary software tools to their own employees and clients.

"Cultivating the third-party developer community is critical to enhancing the user experience and growing the value of the Bloomberg Professional service," said Tom Secunda, co-founder and Global Head of Bloomberg's Financial Products and Services group. "The Bloomberg App Portal extends our commitment to embrace innovation and fuel creativity in the financial marketplace."

Bloomberg’s open application interface, or the BLPAPI, enables the seamless integration of Bloomberg content with third-party applications. Applications are launched from the APPS<GO> homepage and run within a Bloomberg Launchpad workspace, which offers data integration and collaboration features.

"Software developers with a great idea, but limited global reach, can work with Bloomberg to get in front of financial professionals around the world virtually overnight," said Stanley Young, chief executive officer of Bloomberg's Enterprise Products and Solutions business. "Our intention is to complement Bloomberg's existing functionality with third-party applications that enable our clients to achieve success."

A division of Bloomberg's Enterprise Products and Solutions business, the Bloomberg App Portal team, led by Claudio Storelli, follows a formal application review and selection protocol. Once selected, application developers receive technical and business support from the Bloomberg team as part of an on-boarding and software quality assurance process.

License fees for applications on the Bloomberg App Portal are separate from the Bloomberg professional service subscription and vary by application and package. Users can currently download and review virtually all applications for a preview period before purchase is required. 

For more information about the Bloomberg App Portal, including how to submit an application for review, please visit {APPS<GO>} on the Bloomberg Professional service, follow the Twitter hashtag #BloombergAPPS or visit www.bloomberglp.com/app-portal.