Worldline [Euronext: WLN], a global leader in payment services, has announced plans to collaborate with Visa Acceptance Solutions, to launch an optimized fraud management solution. The relationship leverages both companies’ extensive transactional data and expertise, augmenting Worldline’s payment services with Cybersource Decision Manager solution to provide businesses with powerful fraud detection across industries.
The travel industry is one sector where both Worldline and Visa Acceptance Solutions have deep expertise and a long-standing heritage—making the solution ideal for airlines, hotels, and online travel agencies. It can also be optimized across a wide range of industries, such as retail, digital, and gaming.
Fraud remains an ever-present threat1 in the payments and digital commerce ecosystem, and the landscape is continually changing. Today, lack of internal resources represent merchants’ biggest overall challenge in fraud management, followed by gaps in fraud tool capabilities². As fraud tactics become more sophisticated, utilizing data-driven insights and AI technology is essential to help keep fraud at bay, and optimize customer conversion. With the addition of Decision Manager’s insights enriched from one of the largest networks, Worldline will be able to offer businesses a powerful advantage, helping provide a frictionless, secure customer experience to capture more revenue.
By integrating into Worldline via an API, businesses gain access to an advanced AI-powered fraud management solution that automatically identifies good and bad customer behavior to quickly accept more transactions and help increase acceptance rates—backed by both Worldline and Visa’s data. Worldline’s team of fraud prevention experts will be empowered by Decision Manager’s insights from billions of transactions, further strengthening Worldline’s offering with robust protection and a seamless payment experience.
Panteha Pedram, Worldline Global Head of Fraud Center of Excellence said: “In today’s evolving threat landscape, data-driven insights are essential for combating sophisticated fraud tactics. Our collaboration with Visa Acceptance Solutions allows us to leverage a vast dataset and advanced machine learning techniques to deliver a highly accurate and effective fraud detection solution.”
Tareq Muhmood, Senior Vice President of Value Added Services, Europe at Visa said: “The collaboration with Worldline is a fantastic example of how Visa empowers financial institutions and payment providers worldwide with AI-backed commerce solutions. These tools help optimize customer experiences, improve conversion and capture more revenue across the wider ecosystem.”
With the addition of Decision Manager, Worldline allows businesses to spend less time and resources combating fraud, enabling them to focus on business growth and customer satisfaction.
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1 How Visa can protect you against unprecedented fraud; Visa Acceptance Solutions; June 2024
2 2024 Global eCommerce and Payments Report; MRC and Visa Acceptance Solutions
