WeSure Global Tech and Ayalon Insurance Company opened trading on TASE this morning (May 18, 2026), marking their inclusion in the TA‑90 Index and the TA‑125 Index.
WeSure Global Tech, a technology and financial group, launched its operations in Israel in 2018 through its digital insurance company, “WeSure Insurance.” Since then, the group has expanded its activities through both organic growth and mergers and acquisitions. In June 2022, WeSure Global Tech acquired control of Ayalon Insurance Company Ltd.
WeSure Global Tech was first listed on the TASE in 2021 at a company valuation of NIS 382 million. Since then, its share price has recorded significant gains, and the company’s current market capitalization stands at approximately NIS 3 billion.
Ayalon Insurance Compa is an insurance company and the sixth largest in the Israeli insurance market. It was established approximately 50 years ago and listed its shares on the TASE nearly 40 years ago. Ayalon’s share has risen by approximately 100% since the beginning of the year, following a gain of about 187% last year, representing a cumulative increase of over 1,000% over the past two years.
Since its establishment, the group has been developing and expanding its growth engines. Among other initiatives, it is strengthening its insurance and financial operations in Israel; expanding its digital activity in the US in insurance and payroll management (with a focus on small and medium-sized businesses); continuing to develop advanced technologies through its software development centers in India and Colombia; and advancing additional financial activities, including credit provision through Globetech Finance, which was recently established.
The insurance sector currently includes nine companies listed on the TASE, with a combined market capitalization of approximately NIS 186 billion.
Nitzan Tzair-Harim, CEO of WeSure Global Tech Ltd., said:
“We view WeSure Global Tech’s inclusion in the TA‑90 Index as a significant milestone for the group, reflecting its strength and the value created since the company’s IPO. We intend to continue developing and expanding the group’s activities, strengthening its growth engines for the years ahead, and executing our strategy—combining technological innovation with the traditional insurance and financial sectors—in a way that creates a competitive advantage and delivers value to all our stakeholders.”
Sharon Reich, CEO of Ayalon Insurance and Finance, said:"We are proud to mark another important milestone in Ayalon’s success in recent years. This is a clear expression of investor confidence in the company’s share over time, which has enabled it to meet the criteria required for inclusion in the index. Ayalon will continue to strive to strengthen its growth trajectory and business momentum, while maintaining innovation and service excellence in the years ahead.”
Yaniv Hirsch, Head of Index Marketing at TASE, said:"The inclusion in the TA‑90 Index will incorporate WeSure Global Tech and Ayalon into 22 index-tracking funds, with aggregate holdings exceeding NIS 20 billion, as well as into 42 funds tracking the TA‑125 Index, with aggregate holdings exceeding NIS 50 billion. This represents a meaningful milestone for both companies, as the TA‑90 is considered one of the leading and most influential indices in the Israeli capital market and reflects the Israeli economy. Inclusion in the index provides WeSure and Ayalon with broader exposure to institutional and private investors, both domestically and internationally. I wish the companies’ management, employees and shareholders continued growth, innovation and leadership in the years ahead, while leveraging the opportunities created by increased exposure and integration into the Israeli capital market.”
Photo: Avigdor Kaplan, Chairman of Ayalon Insurance; Zvi Barak, Co‑Controlling Shareholder of WeSure Global Tech and Vice Chairman of Ayalon Insurance; Emil Weinshel, Chairman and Founder of WeSure Global Tech; Nitzan Tzair-Harim, CEO of WeSure Global Tech; Sharon Reich, CEO of Ayalon Insurance and Finance; and Yaniv Hirsch, Head of Index Marketing at TASE.
Photo credit: Dror Sitachel – for use free of charge.
