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The Management Of The Real Estate Company Urban Brand Opened Trading This Morning On Tel Aviv Stock Exchange

Date 25/02/2026

The management of Urban Brand, a residential real estate development company, opened trading this morning on the Tel Aviv Stock Exchange, marking the celebration of the Company’s listing on TASE.

Urban Brand is the second company to join TASE since the beginning of 2026. It is also one of two companies to complete an IPO since the beginning of the year, and the 12th company since early 2025 to list shares after initially issuing corporate bonds on TASE.

Today, 56 construction companies are traded on the exchange, with a combined market capitalization of approximately NIS 102 billion, alongside 146 corporate bond series issued by construction companies totaling roughly NIS 32 billion.

Urban Brand specializes in the initiation and development of residential construction projects in Israel. The Company focuses on urban renewal and the development of low‑rise housing complexes. It is currently advancing 20 projects in various stages of planning, marketing, and execution, with five projects already populated.

In the first nine months of 2025, the Company recorded revenues of approximately NIS 40 million.

Urban Brand raised approximately NIS 26 million in its IPO, at a valuation of about NIS 104 million.

Matan Sofer, CEO and owner of Urban Brand, said: "We are proud to stand here today and open the Company’s trading on the Tel Aviv Stock Exchange, joining the ranks of Israel’s leading real estate companies. Becoming a public company marks an important milestone in our growth. Over our 13 years of activity, we have built a significant project pipeline, advanced responsibly and professionally through all development and execution stages. I would like to thank all our partners who have walked with us throughout this journey."

Tom Alhadif, Head of Sales and Market Development at TASE’s Economic Department, said: "The construction sector on TASE continues to be one of the leading sectors, with 56 construction companies valued at approximately NIS 102 billion. The listing of Urban Brand is further evidence of the sector’s dynamism and the maturity of entrepreneurial companies transitioning into public companies. We believe additional real estate companies will continue to join TASE. I wish the Company’s management and employees great success as they embark on their journey as a public company."

In the photo: Matan Sofer, CEO and owner of Urban Brand; Yoav Shafrir, Chairman of Urban Brand; Tom Alhadif, Head of Sales and Market Development at TASE’s Economic Department; and employees of Urban Brand.

Photo credit: Kfir Ziv — authorized for use at no cost.