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Thai Bourse Welcomes Land And Houses Group To “Banker-To-Broker” Project To Boost Quality Investor Base

Date 27/01/2015

The Stock Exchange of Thailand (SET), has today welcomed Land and Houses Bank pcl and Land and Houses Securities pcl to SET’s Banker-to-Broker project. It focuses on developing capabilities of financial employees on wealth management, in order to increase SET’s quality investors’ base via more than 120 Land and Houses Bank’s branches nationwide.

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SET President Kesara Manchusree said that SET was committed to enhancing savings and investment knowledge among the target groups and general public. This joint project has been vital in promoting investment via Land and Houses Bank branches and electronics channels, keeping bank personnel well-equipped with wealth management knowledge so as to provide financial services covering products and services of the capital market for their customers.

“The Banker-to-Broker project has synergized the financial market and capital market in many aspects especially bank’s personnel knowledge training, as well as the connection of the internet banking and securities online trading systems to serve all their customers’ investment demands. This collaboration will boost quality investor base via customers. SET will provide a series of training program on wealth management and investment product to the bank’s personnel throughout 2015. At the same time the customers will have wider investment alternatives through a range of bank’s products and services catering to their needs,” added Kesara

Land and Houses Bank President Sasitorn Phongsathorn (Chatsirivichaikul) said that this strategic partnership would stimulate and attract savers to become investors. It would also increase business opportunities for the bank when providing full-range of investment products and services as customers’ demand was high. Currently, the bank provides services for securities account opening via 120 branches nationwide. The bank plans to expand by opening 10 new branches each year in order to cover customers nationwide.

Land and Houses Securities Managing Director Kant Athatamsuntorn said this co-operation was in line with the company’s strategic plan to expand customer base through existing customers. Therefore, with the combined efforts of investment knowledge and information access facilitated by SET, coverage of Land and Houses Bank’s over 120 branches nationwide and plus our experienced personnel in securities and investment, we would certainly be able to expand quality investors’ base via depositors and benefit savers, as well as investors.

For more information about opening securities account, please visit any branches of Land and Houses Bank, call the Contact Center 0-2359-0000 or visit www.lhbank.co.th.

Banker-to-Broker project has been organized since 2011 to equip bank personnel with wealth management knowledge in order to provide financial services covering products and services of the capital market for their customers. Moving on to its fifth year this year, it has covered ten commercial banks and ten securities. Those ten banks are namely Bangkok Bank pcl, Krung Thai Bank pcl, Bank of Ayudhya pcl, Kasikornbank pcl, Kiatnakin Bank pcl, CIMB Thai Bank pcl, Tisco Bank pcl, Siam Commercial Bank pcl, Thanachart Bank pcl, and Land and Houses Bank pcl, covering 6,271 branches nationwide, while securities firms are, Bualuang Securities pcl, KT ZMICO co.,ltd., Krungsri Securities pcl, Kiatnakin Securities co.,ltd, Kasikorn Securities pcl, SCB Securities co.,ltd, Thanachart Securities pcl, TISCO Securities co.,ltd,  CIMB Securities (Thailand) co.,ltd and Land and Houses Securities pcl.