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Shenzhen Stock Exchange Launched Its Official Micro Blogs, WeChat Account And New Brand Identification System

Date 03/12/2013

On December 1, 2013, Shenzhen Stock Exchange (SZSE) opened its official Micro blog accounts on People.com, Xinhua.com, Sina.com and qq.com respectively. Its official WeChat account also opened to the public. Meanwhile, SZSE amended its official logo after initiating a new brand identification system.

SZSE hoped to show its gratitude via internet to all walks of life for their support and attention throughout 23 years by launch its official Micro blogs and WeChat accounts on 1 December, the birthday of SZSE. SZSE started its trial operation on 1 December 1990. By virtue of internet-based platforms such as Micro blog and Wechat, SZSE takes efforts to further improve its openness and transparency, enhance its quality of service, collect opinion and wisdom and agglomerate market consensus. A SZSE representative indicated that the information disclosed by SZSE via its official Micro blogs and Wechat account covers business rules, investors’ service, conference and training, market data and information updates.

SZSE’s Micro blog and its official website has adopted new Logo, highlighting SZSE’s resolve in working concerted effort with the market to ‘unleash the power of growth potential and support economic growth’.

As introduced by the representative, the complete set of new brand identification system represents SZSE’s organizational vision. It will facilitate staff to better appreciate corporate positioning and enhance their sense of mission and responsibility. The new LOGO originated from the idea that ‘touching of two flints sparks light of innovation’. Whereas unleash the power of growth potential concisely expresses the core philosophy of SZSE brand. For years, SZSE have taken on the cause of building a multi-tiered capital market system in China, dedicated itself to serving the investors, supporting the enterprises development, and pushing forward the economic transition and upgrading. Standing at the new starting point, SZSE will, as always, implement its core brand philosophy of “supporting SMEs, creating infinite opportunity, advancing independent innovation and serving Chinese economy” in every detail of supervision, innovation, fostering, service and reserve no efforts in maintaining an open, fair and just market environment.

Attachment: links of SZSE’s official Micro blogs and WeChat QR Code

People Micro blog: http://t.people.com.cn/szse

Xinhua Micro blog: http://t.home.news.cn/szse/preview

Sina Micro blog : http://weibo.com/szse

QQ Micro blog: http://weibo.com/szse

WeChat QR Code