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Brady plc (BRY.L), the leading supplier of trading and risk management solutions for metals and commodities, has announced today that Gerald Metals has become the first member of Brady’s innovative Gold Partner technology initiative. Gerald Metals is one of the world’s leading metal traders and has been a Brady client for many years. Today’s announcement is intended to be a highly collaborative strategic partnership, geared to advancing product development and providing a higher level of service and value.
The two companies will create a joint development strategy, building products tailored to the requirements of Gerald Metals. The technology will then be implemented at Gerald Metals worldwide by technical teams made up of Brady and Gerald Metals experts. The development will be focused on projects deemed strategically or tactically beneficial to both companies. Brady already enjoys a collaborative relationship with Gerald Metals and this development partnership seeks to formalise and further extend the long-standing relationship.
Chief Operating Officer at Gerald Metals comments: “Metals trading has become increasingly electronic. This necessitates a platform that can manage physical, basis and financial risks in a unified manner. In addition, the platform should facilitate management of interrelationships between these risk components. Brady technology is integral to the administration and management of our merchant trading activities. They have demonstrated that they understand their client’s needs and have delivered to Gerald what we needed. We have been working with Brady for many years and this collaboration further strengthens our working relationship. I am very much looking forward to the business benefits we expect to see as a result of the enhanced support and dedicated development resource.”
Gavin Lavelle, CEO of Brady Plc, commented: “Within the metals and commodities industries Brady is already acknowledged by many to be the class leading provider of mission critical trading, risk management and settlement solutions. We achieved and maintain our leading position by working closely with clients and understanding their business needs and strategy. We consider Gerald Metals a strategic customer and see this partnership as the next logical step in providing exceptional product, development and support. I have no doubt that our alliance will prove to be highly productive for Gerald Metals as well as ultimately benefiting our wider client base.”
The joint development program will encompass all aspects of end-to-end metals trading including physical hedging, refining, shipping, trading, delivery, risk management, settlement and P&L attribution. The partnership will include analysis, technical design, development, project management, implementation, integration, and training.
